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Thursday, January 19, 2012

dreams & goals

This year I set some business goals, 4 broad goals with specific steps of action within those objectives.
  1. Book clients in target demographic
  2. Find a better work/life balance {lots of advancement in this area!}
  3. Save more money earned while still investing into equipment
  4. Learn to Shoot Film {working on this!}
Entrepreneurial enterprises that are successful have a key similarity.  Uniqueness.  My quest last year was honing my artistic style and branding accordingly.  I don't want to attract "a lot" of clients.  I want to attract the right ones.  People who are thrilled with the service and products they receive.  I want to find "my match".  

A sub-goal of doing this was to get published by Style Me Pretty.  They are, by far, my favorite wedding blog.  I swoon over their features and the photographers they highlight.  If a bride is reading Style Me Pretty, she will likely enjoy my style of work.  

It's tricky though, you have to have the right wedding coupled with your photography for success.  Obviously, the purpose of these blogs is to help other brides in designing their weddings.  So, you need a killer design for the wedding.  

I knew one of my brides perfectly fit that description.  I was a new wedding photographer though...scary new.  So, the idea of submitting that wedding gave me all kinds of butterflies.  Fist part of working towards a goal is accepting the idea of failure.  It's okay to try and fail.  It's happened many times before and will continue.  

So, you can imagine my excitement when Style Me Pretty Canada accepted my submission.  Like I said, it takes a bride with a killer design along with a fabulous team of artists.  Giddy with excitement and humbled by the honor.  


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1 comments:

LJ said...

Yay, congrats!
You've inspired me with this whole goal setting thing...

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